Distinguishing and quantifying the visual aesthetics of a product: an integrated approach of eye-tracking and EEG

F Guo, M Li, M Hu, F Li, B Lin - International Journal of Industrial …, 2019 - Elsevier
Although some methods of measuring visual aesthetics have been established, such as
subjective reporting, feature calculating, and physiological assessing, designers still lack an …

A knowledge-based approach toward representation and archiving of aesthetic information for product conceptual design

H Hu, Y Liu, WF Lu, X Guo - … of Computing and …, 2022 - asmedigitalcollection.asme.org
The representation and archiving of design information play an essential role in product
conceptual design by enabling the design teams to reuse existing solutions. However, most …

Multimodal optimisation design of product forms based on aesthetic evaluation

A Zhou, J Ouyang, J Su, S Zhang… - International Journal of …, 2020 - inderscienceonline.com
In order to obtain beautiful product form scheme, we propose a multimodal optimisation
design method for product form based on quantitative aesthetic evaluation. A system of …

Methodology of complex visual representation of human activity using cognitive visualization

V Uglev, S Meshkov… - Journal of Integrated …, 2024 - journals.sagepub.com
Cyber-social systems include humans who need to be modeled to study the system's
behavior. Modeling human activity requires complex models which can be used to make an …

Consumer-driven design approach based on multiple psychological responses to product form

HY Chen, KL Huang - Journal of Integrated Design and …, 2019 - journals.sagepub.com
The success of a consumer product depends not only on its functionality and usability, but
also on the psychological response elicited by its appearance. Accordingly, taking the case …

A Neural Model of Aesthetic Preference for Product

K Ueda - Emotional Engineering, Vol. 8: Emotion in the …, 2020 - Springer
It will be necessary to understand the mechanisms of aesthetic sensibility and to create a
model for predicting and controlling these in order to strategically design visual elements of …

Cognitive Neuroscience for Design

K Ueda - Emotional Engineering, Vol. 9: Move Ahead Toward …, 2022 - Springer
Abstract Design is based on an engineering approach to solving various problems in the
real world. When design is considered as a comprehensive planning of things, it is essential …

Function and Aesthetics of a Product in Segmentation of the Sketch

S Ekwaro-Osire, JP Dias - Journal of Integrated Design and …, 2019 - content.iospress.com
Understanding the central characteristics of product design before studying the sketches of
products is an essential task. It is well established in design research that sketches are the …

A study of the product styling design evaluation system and applications for handheld transceivers

H Chen, YS Tan, W Song - Journal of Discrete Mathematical …, 2017 - Taylor & Francis
This study is based on the fundamental contents and program of product styling designs.
Embodied individual properties of handheld transceiver products and styling design …

感性の認知神経科学的モデリング

上田一貴 - 感性工学, 2019 - jstage.jst.go.jp
さまざまな製品に対して, ユーザは製品の性能, 形態, 色彩, 表面のテクスチャ, 製品の発する音,
触り心地, ブランドイメージといった諸要素を総合的に考慮してその魅力を評価している …