Perceived ESG (environmental, social, governance) and consumers' responses: The mediating role of brand credibility, Brand Image, and perceived quality

HK Koh, R Burnasheva, YG Suh - Sustainability, 2022 - mdpi.com
This paper explores whether consumers' perceptions of environmental, social and
governance initiatives can impact on attitude, and how three brand-related constructs …

Influence of corporate social responsibility and brand attitude on purchase intention

HADM Arachchi, GD Samarasinghe - Spanish Journal of Marketing …, 2023 - emerald.com
Influence of corporate social responsibility and brand attitude on purchase intention | Emerald
Insight Books and journals Case studies Expert Briefings Open Access Publish with us …

The role of corporate social responsibility perceptions in brand equity, brand credibility, brand reputation, and purchase intentions

S Wang, YK Liao, WY Wu, KBH Le - Sustainability, 2021 - mdpi.com
Corporate social responsibility (CSR) is becoming one of the most critical challenges that
firms must address to survive in the competitive market. This study investigates the impact of …

Cost-benefit analysis of a non-government organization and Australian government collaborative supported employment program for autistic people

D Hedley, DFE Hedley, E Walkowiak, SM Bury… - …, 2023 - journals.sagepub.com
We present a cost-benefit analysis of an Australian Government sponsored 3-year
supported employment program for autistic adults—the DXC Dandelion Program—in the …

Opportunities and Challenges of Marketing 5.0

AB Movahed, AB Movahed, H Nozari - Smart and Sustainable …, 2024 - igi-global.com
The fifth generation of marketing is Marketing 5.0 (M 5.0). In this chapter, the opportunities
and challenges of M 5.0 are defined. The main factors of M 5.0 are humans, culture, and …

The impact of brand origin and CSR actions on consumer perceptions in retail banking during a crisis

P Tosun, AS Köylüoğlu - International Journal of Bank Marketing, 2023 - emerald.com
Purpose Consumers' corporate social responsibility (CSR) expectations have increased in
the new coronavirus (COVID-19) pandemic, while many financial institutions have supported …

[HTML][HTML] The Impact of United Nations Sustainable Development Goals on Customers' Perceptions and Loyalty in the Banking Sector: A Multi-Mediation Approach

H Elansari, A Alzubi, A Khadem - Sustainability, 2024 - mdpi.com
The pursuit of sustainable development has become a global priority, with the United
Nations Sustainable Development Goals (UN SDGs) serving as a comprehensive …

Unboxing the dilemma associated with online shopping and purchase behavior for remanufactured products: A smart strategy for waste management

Y Zhang, NM Hassan, AA Sheikh - Journal of Environmental Management, 2024 - Elsevier
Despite an unprecedented shift in favor of sustainable consumer purchase patterns globally,
the overall adoption of refurbished products is still scarce. Earlier empirical investigations …

Comparing the effects of consumers' perceptions of companies' corporate social responsibility initiatives in emerging and developed markets

R Curras-Perez, A Alvarado-Herrera… - Asia Pacific Journal of …, 2023 - emerald.com
Purpose This work proposes a framework that attempts to explain the connection between
the dimensions of consumer perceived corporate social responsibility (social …

How perceived corporate social responsibility and consumer brand preference are linked in pre-emerging economies: the role of brand credibility and brand attitude

P Dangaiso, P Mukucha, DC Jaravaza… - Cogent Business & …, 2024 - Taylor & Francis
Despite the inclusive beneficiation inherent in Corporate Social Responsibility (CSR),
emergent literature suggests that it has become a serendipitous differentiation strategy …