[HTML][HTML] Customer Electronic Word of Mouth Management Strategies Based on Computing with Words: The Case of Spanish Luxury Hotel Reviews on TripAdvisor
The rapid growth of the internet and social media has made electronic word of mouth
(eWOM) a key element of modern marketing. In the hospitality industry, nowadays, effective …
(eWOM) a key element of modern marketing. In the hospitality industry, nowadays, effective …
An Examination of the Factors Affecting Malaysian Consumer's Renewal of Car Insurance Through Online
Businesses can conduct virtually with cashless payment options, including car insurance
renewal which can be made via insurance companies' official websites. This research aims …
renewal which can be made via insurance companies' official websites. This research aims …
Analysis of Perceived Determinants in Customer Service Quality: Focused on A utomotive Air Conditioning Service C enters
T Khonglumtan, P Srisattayakul - Global Business & Finance …, 2023 - search.proquest.com
Purpose: The objective of this paper was to determine the actual needs of customers in 3
groups: passenger cars, buses, and truck refrigerators who bring their vehicles to the …
groups: passenger cars, buses, and truck refrigerators who bring their vehicles to the …