The impact of post-use consumer satisfaction on smart wearables repurchase intention in the context of AI-based healthcare information

V Sharma, M Gupta, K Jangir, P Chopra… - … through location-based …, 2023 - igi-global.com
In this chapter, using a combination of the expectation-confirmation theory (ECT) and the
latent variable model, the authors have analyzed what factors contribute to one's intention to …

Cultural marketing in the digital era

S Taneja, M Gupta, P Bhushan… - Cultural Marketing and …, 2023 - igi-global.com
The practice to maintain or build relationships with various people of different cultures is
defined as cultural marketing. The more meaningful the relationships are built with …

Application of the UTAUT model toward individual acceptance: emerging trends in artificial intelligence-based banking services

P Sharma, S Taneja, P Kumar… - … Journal of Electronic …, 2024 - inderscienceonline.com
In the business world, acceptance of new technologies, in particular internet banking is
becoming more crucial. Numerous researches on internet banking have discovered that the …

[PDF][PDF] Green Financing as a Bridge Between Green Banking Strategies and Environmental Performance in Punjab, India.

N Bansal, S Taneja, E Ozen - International Journal of …, 2023 - pdfs.semanticscholar.org
Green banking (GB), which aligns financial practices with environmental sustainability, is
becoming increasingly important in solving modern global concerns such as climate change …

Role of beaconing marketing in improving customer buying experience

S Taneja, VI Sharma - Enhancing Customer Engagement Through …, 2023 - igi-global.com
In the present era of globalization, marketing plays a pivotal role in understanding the needs
of customers and satisfying them by providing the right kind of products and services. This …

Bibliometric analysis on employee engagement and human resource management

M Gupta, R Arora, S Taneja - Enhancing Customer Engagement …, 2023 - igi-global.com
Employee engagement is one the most essential component of human resource
management. For any organisation to survive and succeed, employee engagement is a …

[PDF][PDF] Tech-Optimists and Financial Education-A Research on the Efficacy of Communication Mediums of Government Economic Policies.

M Bhatnagar, N Pathak, S Taneja - International Journal of …, 2023 - researchgate.net
Accepted: 29 June 2023 Current advancements in the economic inclusion plan of the state
of India strengthen the quality of financial inclusion as a fundamental foundation for inclusive …

Unlocking green potential: a mediation-moderation analysis of bank policies-related practices and green financing sustainability in Pakistan

Z Iqbal, M Akram, ZUR Rao - International Journal of Ethics and …, 2024 - emerald.com
Purpose This study aims to investigate the relationship between bank policy-related
practices and green financing sustainability in Pakistan. The study uses a mediating …

Sustainability's Symphony: Orchestrating Talent Management for Creating Financial Impact

M Singh, M Bhatnagar - Sustainable Investments in Green Finance, 2024 - igi-global.com
To investigate the connection between sustainable talent management practices and their
financial effect on firms, the researchers used a regression analysis. The results highlight the …

Green Finance Bridges the Gap: Impact of Green Banking Practices on Environmental Performance

A Sohail, A Saeed, N Khan - Gomal University Journal of Research, 2023 - gujr.com.pk
The objective of this research is to examine significant influence of green banking practices
on the environmental performance of banks, while also exploring the intermediary role of …