The effect of social media marketing on brand trust, brand equity and brand loyalty
This study aims to determine the effect of social media marketing activities on brand trust,
brand equity and brand loyalty in social media. The study uses the Structural Equation …
brand equity and brand loyalty in social media. The study uses the Structural Equation …
Users' fintech services acceptance: A cross-sectional study on Malaysian Insurance & takaful industry
The emergence of fintech services in the insurance industry has been a transformative force,
reshaping how insurance companies operate, how policies are sold, and how customers …
reshaping how insurance companies operate, how policies are sold, and how customers …
Learning behavior evaluation model and teaching strategy innovation by social media network following learning psychology
L Yuan, H Li, S Fu, Z Zhang - Frontiers in Psychology, 2022 - frontiersin.org
With the development of various network technologies and the spread of coronavirus
disease 2019, many online learning platforms have been built. However, some of them may …
disease 2019, many online learning platforms have been built. However, some of them may …
Generational cohorts' social media acceptance as a delivery tool in sub-Sahara Africa motorcycle industry: The role of cohort technical know-how in technology …
AK Armah, J Li - Technology in Society, 2023 - Elsevier
Scholars have explored the applicability of social media technology in diverse fields.
However, its significance as a delivery tool in the sub-Saharan Africa (SSA) motorcycle …
However, its significance as a delivery tool in the sub-Saharan Africa (SSA) motorcycle …
Peran content marketing Instagram sebagai strategi menumbuhkan brand awareness pada usaha Springshop_PLW
Instagram telah menjadi salah satu media sosial yang paling populer dan berpengaruh,
sehingga efektif untuk pemasaran produk dan membangun brand awareness. Salah satu …
sehingga efektif untuk pemasaran produk dan membangun brand awareness. Salah satu …
The effect of e-Servqual and public service on community satisfaction: An empirical study in government organization
The purpose of this study is to analyze the relationship between public service and
community satisfaction as well as the relationship between e-service quality and community …
community satisfaction as well as the relationship between e-service quality and community …
The impact of supply chain capability and supply chain performance on marketing performance of retail sectors
To increase competitive advantage, any company needs to improve its supply chain
management. The aim of this study is to define the relationships between supply chain …
management. The aim of this study is to define the relationships between supply chain …
The Effect of E-service quality and Brand image on Interests in Reusing Bibit Application
I Gustyantoro, R Matoati - Greenomika, 2023 - journal.unusida.ac.id
The development of globalization has made all activities inseparable from technological
assistance, including the digital investment sector. The increasing number of investors have …
assistance, including the digital investment sector. The increasing number of investors have …
Analisis Strategi Digital Branding Dalam Konten Media Sosial Terhadap Peningkatan Dampak Dan Jangkauan Pada Badan Pusat Statistik Kota Palu
This research aims to analyze digital branding strategies in the social media content of the
Palu City Central Statistics Agency (BPS) and its impact on increasing public reach and …
Palu City Central Statistics Agency (BPS) and its impact on increasing public reach and …
Pengaruh E-Service Quality Dan E-Trust Terhadap Minat Beli Pada E-Commerce Blibli. Com Di Kota Bekasi
FA Prasasti, I Ratnasari… - Journal for Management …, 2022 - journal.unsika.ac.id
This study aims to examine and analyze The Effect of E-Service Quality and E-Trust on
Buying Interest on E-Commerce Blibli. com in Bekasi City. This research was conducted …
Buying Interest on E-Commerce Blibli. com in Bekasi City. This research was conducted …