Reviews have become an essential part of consumer decision-making. However, the rise in
fake reviews can lead consumers astray and provide misleading information to sell more …

Los comentarios de los usuarios en los medios digitales contienen con frecuencia alusiones
incívicas, que se han incrementado por la polarización política y las crisis sanitaria y …

Many users criticize brands by posting negative comments on their social media pages
when a brand crisis occurs. Brands often choose to delete negative comments when coping …

Warranting theory articulates the process by which individuals connect online information to
an offline target, guiding impression formation. The presence of online information alone …

With the increasing possibility to spread negative rumors online, online sellers find ways to
control user comments on social media. Based on warranting theory, this study examined …

In this thesis, we explore the ways individuals interact with one another on Instagram
through a netnographic study. In observing the profiles and content of 15 participants from …

Two studies were conducted to examine the hypothesized effects of both warranting theory
and truth default theory in an online dating context. The variables of interest were compared …

Syfte: Syfte med denna studie är att undersöka åsiktsstormar i kommentarsfält på sociala
medier som har blivit medialt uppmärksammade. Teori: Computer mediated communication …