The effect of quality of service experience on consumers' loyalty to music streaming services: Time pressure as a moderator

Y Zhang, M Zhang - Frontiers in Psychology, 2022 - frontiersin.org
This study investigates how the quality of service experience (QSE) impacts users'
satisfaction and loyalty to music streaming services. To this end, the sense of insufficient …

Does satisfaction after watching the trailer affects online streaming movies subscription? Empirical study on Netflix

F Qisthina, HM Aji - Communications in Humanities and Social …, 2022 - chss.kipmi.or.id
This study is purposed to test the factors that encourage consumers to subscribe to Netflix.
The sample in this respondent is selected using a purposive sampling technique with the …

Influencing Factors of Continuous Intention to Use E-learning System of Undergraduates in Guangxi, China: The Mediating Role of Perceived Ease of Use and …

S Yan, LG Eng, LC Seong - SAGE Open, 2024 - journals.sagepub.com
Learning motivation is essential to online learning success. This study recognizes two
aspects of learners' motivation for E-learning and proposed technology acceptance model …

Examining the continuous usage intention and behaviours of music streaming subscribers

SY Yeoh, XJP Yuntavid… - International journal of …, 2022 - inderscienceonline.com
Live music streaming trends will go to the next level with an enhanced 5G technology and
networks. In this study, we examined determinants on consumers' continuous usage …

The influence of e-service quality and social presence on repurchase intention through customer trust

RK Yusuf, K Ratnawati - The International Journal of Social …, 2023 - growingscholar.org
This research analyzes the influence of e-service quality, social presence, customer trust,
and repurchase intention in the TokopediaPlay Live stream Shopping application. This …

Content Richness, Perceived Price, and Perceived Ease of Use in Relation to the Satisfaction Level and Brand Equity in Streaming Platforms

R Dextre-Mamani, B Pérez-Arce… - … Conference on Advanced …, 2022 - Springer
Streaming platforms have become popular in recent years, where consumers can view
personalized content at any time on the device of their choice. Many brands in this market …

Type of online sales channel as a determinant of consumers' perception of its e-service quality: An experimental study of Generation Y on the e-commerce market

AM Kozakiewicz, L Lienstromberg - 2022 - diva-portal.org
With the growing popularity of e-commerce, this market has become highly competitive,
prompting companies to develop an appropriate strategy. As it turned out, focusing on e …

Plataformas de streaming y las variables que influyen en la continuación del servicio

J Durand Mejia, LM Patiño Sierra - 2021 - repositorioacademico.upc.edu.pe
Esta investigación busca explicar cómo la influencia social, facilidad de uso, precio
percibido, valor percibido y la satisfacción del servicio, denominadas variables …

Apakah Kepuasan Setelah Menonton Trailer Berdampak Pada Minat Berlangganan Film Streaming Daring? Studi Empiris Pada Netflix

F Qisthina - 2023 - dspace.uii.ac.id
Penelitian ini bertujuan untuk mengetahui faktor-faktor apa saja yang mendorong konsumen
untuk berlangganan Netflix. Sampel dalam responden ini dipilih dengan menggunakan …

Enhancing Repurchase Intentions of Online Music Platform Customers for the Middle East

T Haqi, U Şener - … Conference on Science, Engineering Management and …, 2023 - Springer
The concurrent mediation effect of web design and e-satisfaction on the impact of e-service
quality on the repurchase intention is explored for online music platforms in the relatively …