During the last decade, research on new technologies such as virtual reality and augmented
reality in the context of marketing has gained notable attention from the marketing …

The way an organization recruits can influence the type of employees it hires, how they
perform, and their retention rate. This article provides a selective review of research that has …

Live streaming commerce has gained its popularity among consumers, as it creates a novel
environment to facilitate viewers to process product information and conduct related …

We used meta‐analysis and semipartial correlations to examine the relative strength and
incremental variance accounted for by 7 categories of recruiting predictors across multiple …

Firms invest millions of dollars in the introduction of new information systems for long-term
benefit. If employees are not willing to accept a new information system, such investments …

This study compares the effect of printed recruitment advertisements and recruitment
websites on applicant attraction and shows how these recruitment activities interact with one …

Artificial intelligence (AI) is increasingly used in personnel selection to automate decision-
making. Initial evidence points to negative effects of automating these procedures on …

A detailed model specifying the linkages between Internet recruitment websites and
organizational attraction was examined. Participants (N= 581) viewed Fortune 500 company …

This chapter is devoted to reviewing the research that might inform the challenging
landscape of personnel recruitment and also proposes new areas of research spawned by …

The authors examined 2 forms of customization in a Web-based recruitment context.
Hypotheses were tested in a controlled study in which participants viewed multiple Web …