A positioning study of national food: In perspective of Korean, American, Chinese food tourists
This study was conducted to derive a positioning map using multidimensional scaling
method to understand how the brand image of national foods including Korean food …
method to understand how the brand image of national foods including Korean food …
[PDF][PDF] 고급수산물속성과포지셔닝에관한연구
김지웅 - 수산해양교육연구, 2024 - english.ksfme.or.kr
The purpose of this study is to analyze consumers' perception of luxury seafood from major
fish species and to identify the attributes of luxury seafood. In this study, a survey was …
fish species and to identify the attributes of luxury seafood. In this study, a survey was …
[PDF][PDF] 세계음식브랜드포지셔닝에대한연구: 한국, 미국, 중국음식관광객을대상으로: 한국, 미국, 중국음식관광객을대상으로
최하연， 곽공호， 김학선 - Culinary Science & Hospitality Research, 2017 - researchgate.net
This study was conducted to derive a positioning map using multidimensional scaling
method to understand how the brand image of national foods including Korean food …
method to understand how the brand image of national foods including Korean food …