The paper investigates YouTube teachers' identity construction within dominant language
ideologies. Drawing on the constructs of language teacher professional identity, social …

This study investigates the impact of social media discourses, espoused by neoliberal and
consumerist ideologies, on a language teacher educator's (LTE) identity negotiation …

This study aimed to explore English language teachers' vulnerability and identity negotiation
in relation to self‐branding on social media. It focused on 15 Iranian teachers' experiences …

Abstract Language teachers increasingly make use of digital platforms to find students,
upload teaching material, give lessons, and promote themselves. This article examines the …

Around the world, language teachers use for-profit digital platforms to find and instruct
students. Although a plethora of recent studies have addressed this emerging phenomenon …

This article considers the potential of language-focused online teaching platforms (OTPs) for
fostering intercultural communication among their users. Drawing on interviews alongside …

Facilitated by the increased availability of affordable broadband Internet, individuals around
the world are taking language lessons online from private tutors. A large proportion of online …

ABSTRACT Native English-Speaking Teachers (NESTs) have long been assumed as
monolingual, and the translanguaging practices and multilingual identity construction of …

In this paper I investigate the unique 'production format'(Goffman 1981) of professional
speechwriting; while the behind-the-scenes nature of this high-end language work demands …

Abstract The Chinese government's 2021 “Double Reduction” policy decimated the online
language tutoring industry. Beyond erasing billions of dollars of value, hundreds of …