Exploration of the Role of Tiktok Content: Influencer Strategy, Affiliate Marketing, and Online Customer Reviews in Influencing Generation Z Purchasing Decisions at …

F Fitria, DT Adisti, D Dea… - Athena …, 2024 - journal.mediadigitalpublikasi.com
This study aims to determine the effect of the role of influencers, affiliate marketing, and
online customer reviews at Shopee through TikTok content on Generation Z purchasing …

Strategi Konten Kreator dalam Mengoptimalkan Pendapatan Melalui Youtobe Shopee Affiliate

A Amriwan, I Mahmud, RA Salsabila… - … : Jurnal Riset Sosiologi …, 2024 - resiprokal.unram.ac.id
YouTube shopping affiliate adalah fitur yang dikeluarkan oleh YouTube dalam memberikan
kesempatan mendapatkan tambahan penghasilan bagi pemilik channel YouTube yang …

PENGARUH PERCEIVED CONTENT ENTERTAINMENT, PERCEIVED PRODUCT INFORMATIVENESS, DAN PERCEIVED SOURCE CREDIBILITY DALAM KONTEN …

CPA Mulia, NS Ulfa - Interaksi Online, 2024 - ejournal3.undip.ac.id
Affiliate marketing on TikTok has the potential to be an effective strategy for increasing
consumer purchase intention. Products or brands can achieve broad promotion by involving …

DAMPAK APLIKASI SHOPEE TERHADAP DINAMIKA PERMINTAAN DAN PENAWARAN: KAJIAN LITERATURE

DA Nurohman, NWR Amina - COSMOS: Jurnal Ilmu …, 2024 - cosmos.iaisambas.ac.id
This study explores the impact of the Shopee application on demand and supply dynamics.
In the digital era, e-commerce platforms such as Shopee have a strategic role in shaping …