For two decades, convergence culture has been an important motivator for change in
journalism worldwide. Journalism research has followed these developments, investigating …

Cross-Media Promotion is the first book-length study of a defining feature of contemporary
media, the promotion by media of their allied media interests. The book explores the range …

The authors explore how technology has altered the work processes and activities in news
organizations. They show how story ideageneration, research, sourcing, processing …

In the face of ongoing digitisation, The Markets for News examines how certain established
economic features of the news industry have persisted and what makes them such stable …

This paper analyzes the media and entertainment companies' main strategic options about
what to do for growing-internationalization or diversification-and how to do it-organic and …

Over the last decade, top media organizations have restructured their newsrooms and
created branded content teams, or studios, devoted entirely to the production of new native …

The search for a media funding model has attracted scholarly attention over the years due to
the growing strategic importance of the media in spearheading critical public debates in …

Research into the evolution of journalism ethics from the perspective of innovation offers
wonderful insights. Within different historical media contexts, a combination of internal and …

Purpose–The purpose of this paper is to develop a conceptual framework to understand the
influence that the social era is having on the value chain of the local news industry. The …

La inversión publicitaria digital se destina de manera mayoritaria a plataformas tecnológicas
y redes sociales que son más efectivas en la segmentación y tienen la escala que …