CONTEXT: In-store food marketing can influence food-purchasing behaviors and warrants
increased attention given the dramatic rise in obesity. Descriptive and experimental studies …

In this review, we examine the impact of two key factors of consumer empowerment–choice
freedom and expansion of information--on the choice difficulty consumers experience in …

Background: This study aims to examine how behavioral variables interact with and
stimulate purchasing decisions and influence the process of purchasing healthy foods …

Marketing academics and practitioners agree on customer experience as a means for
differentiation. The customer experience is challenging for retailers because it is influenced …

Retailers recognize that greater understanding of customers can enhance customer
satisfaction and retail performance. This article seeks to enrich this understanding by …

The present study investigates the factors affecting consumer repurchase intentions in retail
stores. More specifically, it emphasizes on the concept of in-store customer shopping …

A large body of academic research has recently focused on omnichannel retailing especially
on brick-and-mortar (offline) retailers adding and integrating online capabilities. Relatedly …

This chapter discusses what drives consumers' attention when scanning assortments. It
discusses the three principles of design for online assortments. Involuntary attention is …

The “visual preference heuristic” suggests that consumers prefer visual to verbal depiction of
information in a product assortment. Images produce greater perceptions of variety than text …

The evolving retail landscape in the digital age has resulted in opportunities and novel
capabilities for retailers. This paper identifies four key challenges facing retailers based on …