Amalgamation of customer relationship management and data analytics in different business sectors—A systematic literature review

L Saha, HK Tripathy, SR Nayak, AK Bhoi, P Barsocchi - Sustainability, 2021 - mdpi.com
Customization of products or services is a strategy that the business sector has embraced to
build a better relationship with the customers to cater to their individual needs and thus …

Antecedents of customer loyalty and performance improvement: Evidence from Pakistan's telecommunications sector

A Shahzad, RMS Yaqub, A Di Vaio, R Hassan - Utilities Policy, 2021 - Elsevier
The paper investigates and compares different groups of customers (stayers and switchers)
in terms of antecedents of customer loyalty in the telecommunications (telecom) sector …

AN ANALYSIS OF THE FACTORS THAT IMPACT THE CUSTOMERS'SATISFACTION ON ONLINE FOOD DELIVERY SERVICES IN PETALING JAYA, SELANGOR …

R Kajandren, NAB Ariffin, P Manimaran… - European Journal of …, 2023 - oapub.org
Gender equality in education has been an issue of interest in developing strategies for This
research focuses on customer satisfaction with Malaysia's online food delivery (OFD) …

[PDF][PDF] A machine learning model for personalized tariff plan based on customer's behavior in the telecom industry

L Saha, HK Tripathy, F Masmoudi… - … Journal of Advanced …, 2022 - pdfs.semanticscholar.org
In the telecommunication industry, being able to predict customers' behavioral pattern to
successfully design and recommend a suitable tariff plan is the ultimate target. The …

Adaptable model based on ensemble learning for different telecommunication data

L Saha, HK Tripathy, K Shaalan - … International Conference on …, 2022 - ieeexplore.ieee.org
The ultimate goal in designing and recommending an appropriate tariff plan is to be able to
predict customers' behavioral patterns in light of the current situation in the …

Students' perception of the service quality gaps of omantel company using SERVQUAL model

I Al Shibli, H Al-Dhahri - International Journal of Research in …, 2021 - gspjournals.com
Purpose of the study: The objective of the study is to determine the impact of service quality
gaps in the telecommunications industry in Oman, through critically analyzing the …

Influence of competitive strategies on firm performance in the telecommunication industry: a case study of Telkom Kenya in Nakuru East Sub County

PK Chumba - 2019 - ir.kabarak.ac.ke
The telecommunication sector plays a critical role in communication, contributing to the
Gross Domestic Product (GDP), creation of economic opportunities through mobile money …

[PDF][PDF] Impact of Facebook Advertising on E-brand Equity: Examining the Moderating Effect of Negative Sentiments with the Special Reference to Telecommunication …

NT Hewapathirana, DK Thilina - 2022 - repository.ou.ac.lk
Facebook advertising has become one of the most used social media advertising platforms
in the Sri Lankan telecommunication industry. The industry is growing rapidly over the past …

[PDF][PDF] RELATIONSHIP MARKETING PRACTICES AND CUSTOMER LOYALTY IN BANKS: TESTING THE MEDIATING ROLE OF PERCEIVED SWITCHING COSTS

TA Ganaie - 2023 - researchgate.net
It is further certified that this work is being submitted for the first time to the University of
Kashmir for evaluation and that it has not been previously submitted for the award of any …

[PDF][PDF] STAKEHOLDER MANAGEMENT STRATEGIES AND ITS INFLUENCE ON PERFORMANCE OF TELECOMMUNICATION FIRMS IN KENYA

K Simiyu Priscillah, E Murigi - ir-library.ku.ac.ke
The purpose of this study was to assess stakeholder management strategies and how they
affect the performance of telecommunication companies in Kenya. This is because of the …