Tinjauan Literatur: Penerimaan Teknologi Model UTAUT

IGLA Aprianto - KONSTELASI: Konvergensi Teknologi dan Sistem …, 2022 - ojs.uajy.ac.id
Perkembangan teknologi informasi pada berbagai bidang kehidupan menimbulkan
hubungan interaksi yang terikat antara pengguna dan teknologi, sehingga menghasilkan …

[HTML][HTML] Age in the Acceptance of Mobile Social Media:: A Comparison of Generation Y and Baby Boomers Using UTAUT2 Model

S Vasudeva - International Journal of E-Adoption (IJEA), 2023 - dl.acm.org
This paper focuses on determining the age-based differences among consumers in terms of
the acceptance of mobile social media. In doing so, the younger age group is represented …

Factors driving the purchase of mobile phone top-ups services on social commerce based on a modified utaut theory

Y Liu, IK Mensah, Z Fang… - International Journal of …, 2022 - igi-global.com
This study explored the factors influencing the behavioral intention of Chinese citizens to
purchase mobile-phone top-up services on social commerce from the perspective of …

Swipe to Sustain: Exploring Consumer Behaviors in Organic Food Purchasing via Instagram Social Commerce

A Poureisa, YA Aziz, SI Ng - Sustainability, 2024 - mdpi.com
Promoting organic foods production and consumption contributes to accomplishing the
United Nations' sustainable development goals. Social commerce provides a promising …

Determinants of consumer-generated-content usage for apparel shopping: The moderating effect of gender

RJ Tobias-Mamina, ET Maziriri… - Cogent Business & …, 2021 - Taylor & Francis
This study determined the influence of perceived ease of use, perceived enjoyment,
trustworthiness, knowledge and competence as potential determinants of consumer …

Predicting the determinants of mobile payment acceptance: A hybrid SEM-neural network approach

Y Akgül - Applications of artificial neural networks for nonlinear …, 2021 - igi-global.com
This chapter aims to determine the main factors of mobile payment adoption and the
intention to recommend this technology. An innovative research model has been proposed …

Tüketicilerin Sosyal Medya Üzerinden Yerel Gıda Ürünü Satın Almayı Kabullerine Yönelik Bir Araştırma

A Ünal, M Taş - Türk Turizm Araştırmaları Dergisi, 2022 - tutad.org
Özet Gelişen teknoloji ve bu teknolojinin etkileri, hemen her alanda olduğu gibi tüketicilerin
gündelik hayatlarını ve tüketim davranışlarını da derinden etkilemektedir. Bu kapsamda …

The application of social media for marketing strategies in pharma healthcare

MHD Proença - 2021 - search.proquest.com
Abstract digital está a transformar a forma como os negócios se fazem no mundo, ea saúde
não é exceção. A pandemia de COVID-19 teve um impacto significativo na utilização da …

[PDF][PDF] Swipe to Sustain: Exploring Consumer Behaviors in Organic Food Purchasing via Instagram Social Commerce. Sustainability 2024, 16, 2338

A Poureisa, YA Aziz, SI Ng - 2024 - academia.edu
Promoting organic foods production and consumption contributes to accomplishing the
United Nations' sustainable development goals. Social commerce provides a promising …

KEPUASAN PELANGGAN TRANSPORTASI ONLINE MAXIM DI KOTA BANJARMASIN: PERAN HARGA, KUALITAS PELAYANAN, DAN KEMUDAHAN

S Sauri, DH Husna, Z Ahmad… - Ar-Ribhu: Jurnal …, 2024 - ejournal.unzah.ac.id
This study aims to explore the factors influencing purchase decisions by focusing on the
effects of price, service quality, and ease of use on customer satisfaction in the use of Maxim …