In recent years, technological advancements have resulted in a proliferation of electrical and
electronic equipment (EEE), accompanied by a rising massive amount of used electrical and …

Purpose To build long-term relationships and gain a competitive edge, marketers need to
provide customers with unique and distinct experiences that they cannot find in other …

Purpose of the Study The significance of creativity and performance in the workplace has
been illustrated on various occasions. This study aims to find out if there is a link between …

This study aims to examine the impact of product quality, brand equity, and lifestyle on
purchasing decision of iPhone Smartphone in Bogor City. This study uses primary data …

Design/Methodology/Approach: The study conducted a quantitative research approach after
collecting data from 294 householders. The PLS-SEM statistical approach is used to test the …

The increasing rate of manufacturers and consequently the production of the products gave
rise to an increase in used products. The growth in old goods, as well as their negative …

A thriving electric vehicles (EVs) market serves as a pivotal embodiment of the global push
towards sustainable mobility. As one of the leading global EV sellers, China owns a huge …

This paper delves into the influence of consumers' perceptions of secondhand goods,
encompassing factors such as perceived image, popularity, love, and loyalty on purchasing …

Business model innovation is crucial for enhancing company performance. This study aims
to investigate the relationship between the six dimensions of sustainable business model …

As a loyalty index, the net promoter score (NPS) has attracted much attention. The simplicity
of this index has been overwhelmingly well received by industry, and many organizations …