Ignorance is bliss? Experimental evidence on wine produced from grapes irrigated with recycled water

T Li, JJ McCluskey, KD Messer - Ecological Economics, 2018 - Elsevier
Agricultural industries are heavy users of water, which can be especially concerning in times
of drought. One way to address agriculture's impact during droughts is to use recycled water …

Measuring the impacts of different messengers on consumer preferences for products irrigated with recycled water: a field experiment

A Schmidt - 2018 - era.library.ualberta.ca
This study tests how different messengers—scientists, government agencies, non-profit
organizations, and newspapers—influence consumer behaviour. We conducted framed field …