We examine the research opportunities for the use of 'big data'in accounting and finance.
The purpose of the study is to present a snapshot of big data academic research in …

The rapid developments in all kinds of new information technologies, information networks
and social media are increasingly affecting societies around the world. The so termed …

This article looks at the co-creation of value in the branding process with members of online
communities. Three online communities in Iran are analyzed through 45 interviews with …

This paper examines the role of entrepreneurs in advancing sustainable lifestyles (SLs) to
address climate change and social inequity. It is based on empirical study of eight US-based …

Online social networks (OSNs) are effusively emerging information dissemination platforms
for capital market investors' as in other settings. The insinuation of OSNs for institutional …

Enterprises have increased their involvement in sustainability because of social and
ecological trends and quickly changing settings. The large-scale environmental influence in …

Social media have in recent years been considered crucial to entrepreneurial activity. There
are, however, different ways of using them. Social media can be used from a professional or …

In recent years, accounting scholars have shown growing interest in utilizing social media
(SM) for research. Using a structured literature review of 86 articles, this study aims to …

ESTRATEGIAS PROMOCIONALES DE MARKETING DIGITAL EN REDES SOCIALES Page 1
ESTRATEGIAS PROMOCIONALES DE MARKETING DIGITAL EN REDES SOCIALES Análisis …

Social media and public cloud computing (SM&PC) have emerged as important resources of
small and medium enterprises (SMEs), but not all SMEs use SM&PC. The existing research …