Adoption of AI in the banking industry: A case study on Indian banks
The Indian banking sector has been at the forefront of accepting innovative technologies
and has been changing over time. Indian banks are utilizing AI-powered technologies to …
and has been changing over time. Indian banks are utilizing AI-powered technologies to …
Purchase of Unit Linked Life Insurance Policies: The Role of Agents' Relationship-Selling Behavior
S Basri, A Shetty - Indian Journal of Marketing, 2023 - indianjournalofentrepreneurship …
Purpose: The objective of this study was to understand the influence of relationship-selling
behavior on the selection of life insurance products. Methodology: Quantitative data were …
behavior on the selection of life insurance products. Methodology: Quantitative data were …