Exploring the viability of the technical sales process: Approach from the Viable Systems Model and Social Network Analysis.

LA Vasquez-Ruiz, JE Núñez-Ríos - Available at SSRN 4561406, 2023 - papers.ssrn.com
This article addresses the application of the Viable Systems Model and Social Network
Analysis in the study of the technical sales process, within the framework of systems thinking …