essential reference work to cognitive linguistics. It encompasses a wide range of
perspectives and approaches, covering all the key areas of cognitive linguistics and drawing …

Modality exclusivity norms have been developed in different languages for research on the
relationship between perceptual and conceptual systems. This paper sets up the first …

This paper examines the mapping directionality tendencies of linguistic synesthesia in
Mandarin using a corpus-based approach. Based on this set of less-studied data, we find …

This study seeks to clarify the nature of linguistic synesthesia using a lexical-conceptual
account. Based on a lexical analysis of Mandarin synesthetic usages, we find that (1) …

Research in (multi-) sensory marketing suggests that engaging consumers' senses is an
efficient way to create effective advertisements. In this study, the authors explore how …

Linguistic synesthesia (or synesthetic/intrafield/crossmodal metaphor) refers to crossmodal
instances in which expressions in different sensory modalities are combined as in the case …

In this paper, we introduce a new task called synesthesia detection, which aims to extract the
sensory word of a sentence, and to predict the original and synesthetic sensory modalities of …

Research 36 (3), 459-483. Linguistic synesthesia generally means an experiential mapping
of one sensory domain onto another, such as with the experience of sweet sound. The study …

Linguistic synaesthesia is the linguistic expression of cross-sensory domain transfer among
the five sense domains, viz., the visual, auditory, olfactory, gustatory and tactile domains. As …

This study examines whether linguistic synesthesia shares mapping directionality across
languages and cultures in terms of language contact. This motivation has led to the …