Although sustainable product companies provide various environmental cues to promote
consumer purchasing, these cues do not have the intended effect in many cases. Therefore …

More and more information labels appear on the front of food packages, increasing the
complexity of consumer decision-making and enhancing consumer scepticism toward food …

In this paper, we present quality labels as signals that reduce problems that arise under
asymmetric information. We propose to closely scrutinize the concept of signal credibility …

Purpose–The purpose of this paper is to explore consumers' preference for responsible
labels in the specific case of well-known brands. The research examines the propensity of …

L'authenticité représente un axe stratégique pour positionner son offre. Cependant le milieu
professionnel et académique manque d'outils pour répondre au mieux à la quête …

Within a context of fears concerning food raised by multiple crises and uncertainties,
consumers naturally seek to reassure themselves as to the various components of food …

This study provides insights into young consumers' responses to sustainable labels.
Drawing on signaling theory, the article studies how third-party labels (TPLs) act and interact …

This study investigates the influence of country-of-origin ecological image on the evaluation
of ecolabelled products. Based on two experiments involving French consumers, the authors …

Despite the fact that front-of-pack nutrition labels such as health claims and symbols have
received growing attention in consumer behavior research, comprehensive conclusions …

À titre d'information, le coût total de la candidature des sites suisses de La Chaux-de-Fonds
et Le Locle à la liste du Patrimoine mondial est estimé à 230 000€(Courvoisier et …