Store atmospherics affect consumer behavior. This message has created a revolution in
sensory marketing techniques, such that across virtually every product category, retailers …

Food choice and food intake are guided by both sensory and metabolic processes. The
senses of taste and smell play a key role in the sensory effects on choice and intake. This …

Background Although draft genomes are available for most agronomically important plant
species, the majority are incomplete, highly fragmented, and often riddled with assembly …

Cross-culturele psychologie is de studie van de relaties tussen menselijk gedrag en de
culturele context. In dit handboek komen alle vormen van gedrag aan bod, de belangrijkste …

This article discusses the special features of odor-evoked memory and the current state-of-
the-art in odor-evoked memory research to show how these unique experiences may be …

Concentrations of volatile organic compounds (VOCs) in office environments are generally
too low to cause sensory irritation in the eyes and airways on the basis of estimated …

Humans have∼ 400 intact odorant receptors, but each individual has a unique set of
genetic variations that lead to variation in olfactory perception. We used a heterologous …

Olfaction is often referred to as a multidimensional sense. It is multidimensional in that∼
1000 different receptor types, each tuned to particular odor aspects, together contribute to …

Researchers are increasingly recognizing the role of culture as a source of variation in many
phenomena of central importance to consumer research. This review addresses a gap in …

A systematic review of scientific experimentation addressing olfactory effects on mood,
physiology and behavior was undertaken. From this review, 18 studies meeting stringent …