Purpose This study aims to examine the relationship between sellers' ethical behaviour and
customer loyalty. The mediating effect of trust and satisfaction in the relationship between …

Customer loyalty and trust are the key factors for long-term profitability and growth for
organizations. Regardless of the rapid growth and popularity of the e-commerce, still …

Various scholars have empirically investigated customer beliefs regarding satisfaction,
loyalty and trust in the context of B2C e-commerce in several countries. However, the …

The Customer trust, satisfaction and loyalty with regard to the provision of e-commerce
services is expected to be critical factors for the assessment of the success of online …

This study aims to explain the effect of service quality on satisfaction, service quality on trust,
service quality on loyalty, satisfaction on loyalty and trust on loyalty. The population in this …

In this study, we attempt to evaluate the user preferences for web design attributes (ie,
typography, color, content quality, interactivity, and navigation) to determine the trust …

Purpose: The objective of the study is to investigate how the quality of a website impacts the
intent to purchase, as assessed by factors such as usability, quality of information, service …

Recently, social media marketing has become one of the most significant growth channels
for many businesses. However, many companies are still unclear about using social media …

Social networking sites are built and designed to provide online services and a platform for
people to social interacts and exchange information. This study used the social capital …

E-commerce transforms market mechanisms in the process of interaction in buying and
selling transactions. The increasing interest of consumers to carry out online purchasing …