A Swish RNN based customer churn prediction for the telecom industry with a novel feature selection strategy

R Sudharsan, EN Ganesh - Connection Science, 2022 - Taylor & Francis
Owing to saturated markets, fierce competition, dynamic criteria, along with introduction of
new attractive offers, the considerable issue of customer churn was faced by the …

A churn prediction model using random forest: analysis of machine learning techniques for churn prediction and factor identification in telecom sector

I Ullah, B Raza, AK Malik, M Imran, SU Islam… - IEEE …, 2019 - ieeexplore.ieee.org
In the telecom sector, a huge volume of data is being generated on a daily basis due to a
vast client base. Decision makers and business analysts emphasized that attaining new …

Telecom churn prediction and used techniques, datasets and performance measures: a review

H Jain, A Khunteta, S Srivastava - Telecommunication Systems, 2021 - Springer
Customer churn prediction in telecommunication industry is a very essential factor to be
achieved and it makes direct impact to customer retention and its revenues. Developing a …

Customer churn prediction in telecommunication industry using data certainty

A Amin, F Al-Obeidat, B Shah, A Adnan, J Loo… - Journal of Business …, 2019 - Elsevier
Abstract Customer Churn Prediction (CCP) is a challenging activity for decision makers and
machine learning community because most of the time, churn and non-churn customers …

Amalgamation of customer relationship management and data analytics in different business sectors—A systematic literature review

L Saha, HK Tripathy, SR Nayak, AK Bhoi, P Barsocchi - Sustainability, 2021 - mdpi.com
Customization of products or services is a strategy that the business sector has embraced to
build a better relationship with the customers to cater to their individual needs and thus …

[Retracted] An Empirical Study on Customer Segmentation by Purchase Behaviors Using a RFM Model and K‐Means Algorithm

J Wu, L Shi, WP Lin, SB Tsai, Y Li… - Mathematical …, 2020 - Wiley Online Library
In this paper, we base our research by dealing with a real‐world problem in an enterprise. A
RFM (recency, frequency, and monetary) model and K‐means clustering algorithm are …

A social CRM analytic framework for improving customer retention, acquisition, and conversion

S Lamrhari, H El Ghazi, M Oubrich… - … Forecasting and Social …, 2022 - Elsevier
Abstract Social Customer Relationship Management (social CRM) has become one of the
central points for many companies seeking to improve their customer experience. It …

Churn prediction in telecommunication using logistic regression and logit boost

H Jain, A Khunteta, S Srivastava - Procedia Computer Science, 2020 - Elsevier
Today in every industry weather, it is ISP, IT products, social network or mobile services
there is the problem of customer churn (Customers changing their services from one service …

[PDF][PDF] Machine-learning techniques for customer retention: A comparative study

SF Sabbeh - … Journal of advanced computer Science and …, 2018 - pdfs.semanticscholar.org
Nowadays, customers have become more interested in the quality of service (QoS) that
organizations can provide them. Services provided by different vendors are not highly …

Deep reinforcement learning with the confusion-matrix-based dynamic reward function for customer credit scoring

Y Wang, Y Jia, Y Tian, J Xiao - Expert Systems with Applications, 2022 - Elsevier
Customer credit scoring is a dynamic interactive process. Simply designing the static reward
function for deep reinforcement learning may be difficult to guide an agent to adapt to the …