In the post-industrial economy, intellectual capital (IC) in the form of human, structural or
relational capital is becoming a crucial factor for a firm's long-term performance, as it …

The interest in the value relevance of marketing investments has given rise to numerous
studies on the marketing–finance interface. This study integrates extant research findings …

As the core driving force of the new round of informatization development and the industrial
revolution, the disruptive achievements of artificial intelligence (AI) are rapidly and …

Managing customer retention is critical to a company's profitability and firm value. However,
predicting customer churn is challenging. The extant research on the topic mainly focuses …

Strategic resource allocation in growth markets is always a challenging task. This is
especially true when it comes to determining the level of investments and expenditures for …

Environmental deterioration is one of the current hot topics of the business world. To cope
with the negative environmental impacts of corporate activities, researchers introduced the …

In recent years, the telecom industry has faced digital transformation challenges and fierce
market competition. The challenges push telecom operators to grow their subscriber bases …

This paper investigates the role of intellectual capital information (ICI) in sell-side analysts'
fundamental analysis and valuation of companies. Using in-depth semi-structured …

Strategy theory suggests that firms can impede mean reversion of economic rents by
employing competitive efforts, thereby impacting profitability, forecasting, and valuation. We …

Purpose The purpose of this paper is to assess the usefulness and efficiency of customer-
based measures such as customer satisfaction (CSI) and perceived loyalty for monitoring …