National policy is critical to a policy's success. Policy implementation has a broad spectrum
of implications and conditions. This study aims to investigate and describe the …

The purpose of this study is to ascertain how viral marketing and social media advertising
impact consumers' purchasing choices on the Instagram Adds platform. The study's sample …

The business world is expanding in Indonesia right now, especially among millennials and
start-ups in this case. They must, however, have a mature and well-defined corporate plan …

The slow growth of Micro, Small, and Medium Enterprises in rural areas has resulted in low
sales volume. Despite the fact that MSMEs provide employment opportunities for rural …

MSMEs are crucial to Indonesia's economy because of their large contribution to growth.
The MSME sector is one of the main pillars holding up the basis of the Indonesian economy …

Lion Air is an airline that has a low-cost carrier concept, which makes Lion Air an airline that
has low prices. With these low prices, does it improve customer fulfillment? This study aims …

High prices of organic food are the main obstacle to the growth of the demand for organic
food. This study's main objective was to quantify the size of the gap between consumers' …

Penelitian ini bertujuan untuk memberikan kontribusi pengetahuan tentang perilaku
konsumen Indonesia dan strategi pemasaran melalui media sosial yang dapat membantu …

This article aims to examine the influence of entrepreneurial leadership and organizational
culture on performance through innovative work behavior. The research sample is 301 …

This research This study was motivated by the products offered by BPRS Baitur Ridha
Bandung, specifically employee financing products with murabahah, which have recently …