Creativity is associated with finding novel, surprising, and useful solutions. We argue that
creative cognitive processes, divergent thinking, abstraction, and improvisation are …

This exploratory research investigated the creative abilities of OpenAI's large language
model, ChatGPT, based on the GPT-4 architecture, as assessed by the Torrance Tests of …

There are many facets to creativity, and the topic has a profound impact on society.
Substantial and sustained study on creativity has been undertaken, and much is now known …

Product appearance is one of the crucial factors that influence consumers' purchase
decisions. The attractiveness of product appearance is mainly determined by the inherent …

The relation between scientific research and engineering design is fraught with controversy.
While the number of academic PhD programs on design grows, because the discipline is in …

Design thinking has been largely acknowledged as a technical advancement in business
circles in terms of technology, innovation, creativity, and flexibility. Design techniques are …

As virtual reality (VR) continues to develop, it's attracting an increasing number of
consumers who are seeking more diverse functions and experiences. This study presents a …

According to the standard definition, creative ideas must be both novel and useful. While a
handful of recent studies suggest that novelty is more important than usefulness to …

Creativity is a fundamental feature of human intelligence. However, achieving creativity is
often considered a challenging task, particularly in design. In recent years, using …

With the popularization of the concept of sustainability in traditional wickerwork, wickerwork
lamps have become the most popular production. When customers purchase wickerwork …