The Influence of Product Quality, Event Marketing, and Word-of-Mouth On Repurchase Intention Mediated by Purchase Decision.
TJ Lianto, E Harianto - Dinasti International Journal of …, 2024 - search.ebscohost.com
The era of digitalization has brought significant changes to market dynamics, with
consumers shifting towards edible consumer goods, especially healthier foods. In Indonesia …
consumers shifting towards edible consumer goods, especially healthier foods. In Indonesia …
The Determinants of Purchasing Decision for Alwahida Herbal Products in Padang Lawas District
S Rambe, D Harahap… - Jurnal Masharif Al …, 2024 - journal.um-surabaya.ac.id
The sales of HPAI-HNI products in Padang Lawas Regency fluctuate due to limited
marketing, resulting in low consumer awareness. Ineffective promotion, high prices, and …
marketing, resulting in low consumer awareness. Ineffective promotion, high prices, and …