Consumer or Patient Determinants of Hospital Brand Equity—A Systematic Literature Review

H Górska-Warsewicz - … journal of environmental research and public …, 2022 - mdpi.com
The purpose of this study was to analyze consumer or patient determinants of hospital brand
equity (HBE) based on the Preferred Reporting Items for Systematic Reviews and Meta …

The Effects of Ghana's Free Maternal and Healthcare Policy on Maternal and Infant Healthcare: A Scoping Review

EA Adawudu, K Aidam, E Oduro… - Health Services …, 2024 - journals.sagepub.com
Ghana was the first sub-Saharan country to implement a National Health Insurance Scheme
(NHIS). In furtherance of the nation's Universal Health Coverage (UHC) goals, in 2008 …

The Influencing Factors of Customer Experience And Its Effect On Brand Equity In Seto Hasbadi Hospital Bekasi

YM Suprapto - Jurnal Manajemen (Edisi Elektronik), 2023 - ejournal.uika-bogor.ac.id
As consumers of health services, patients are increasingly aware of their rights and demand
quality health services. The high quality of hospital services is expected to lead to …