E Mogaji, NP Nguyen - Technological Forecasting and Social Change, 2024 - Elsevier
This study explores the adoption of contactless digital payment technology (Cowry card) for transportation in Nigeria, a developing country with inherent challenges in digitalisation. The …
V Jain, JN Sheth, E Mogaji, A Ambika - … Support Services in the Digital Age …, 2023 - Springer
This chapter offers an editorial insight into the edited book on Customer-Centric Support Services: The Next Frontier for Competitive Advantage in the Digital Era. The objective of …
Deepa Chandrasekaran is Associate Professor of Marketing in the Department of Marketing and is currently serving as the inaugural Alvarez College of Business Faculty Fellow. Deepa …