Purpose–The purpose of this article is to review the consumer behavior and social network
theory literature related to the online and e-commerce context. Design/methodology …

Consumers sometimes describe their experience of interacting with artificial intelligence‐
based human‐like chatbots as creepy. This study investigates the antecedents of creepiness …

This study uses Hofstede's cultural dimensions theory to explain variance in consumer trust
in e-commerce. We model trust as a combination of a consumer's disposition to trust and …

Despite the increasing popularity and growth of online second-hand peer to peer/customer
to customer (P2P/C2C) e-commerce, research on online second-hand shopping remains …

Flow has been regarded as an important phenomenon for understanding and delivering
compelling experiences to consumers when using computer‐mediated services. Despite the …

Purpose–The focus in this study is a model that predicts continuance intention of online multi-
player games. In this integrated model, the social cognitive theory (SCT) lays out the …

Purpose–The purpose of this research is to examine the effect of flow experience on mobile
social networking service (SNS) users' loyalty. Design/methodology/approach–Based on …

We examine how the integration of retail channels affects crucial firm outcomes, such as
customer satisfaction and loyalty intentions, with a particular focus on the impact of different …

Understanding consumers' behavioural responses is crucial to improve the usage of
augmented reality (AR) by retailers. Both in the online and offline retail market, AR enhances …

This study examines the factors leading to online loyalty, in terms of brand effects (ie brand
innovativeness and brand love) as well as website effects (ie visual appeal, perceived …