Considerable managerial and academic interest has made engagement a key priority in
marketing and service research, spurring a rapidly increasing body of literature on this topic …

Triads examine the associations among three actors, involving, at a minimum, the analysis
of two dyadic ties among three interrelated actors. By making apparent the indirect ties …

The perseverance and agility to be transformative marketing educators have been identified
to be critical for the future of marketing education. In developing this observation further, this …

Purpose The purpose of this paper is to extend existing engagement research in two
directions: first, it operationalizes the dynamic nature of the engagement process within a …

This research explores focal actors and their dyads, addressing their sustainable
collaboration in triads and its relevance in the agri-triads that share information along the …

Purpose Collaborative solutions are increasingly being proposed to generate value in
supply chains. Concurrently, firms have progressively outsourced logistics operations to …

Purpose Third-party logistics providers (3PLs) have significantly evolved during the last
decades, yet their role within a supply chain triad has been overlooked; this study examines …

The purpose of this research is to define the actor roles and collaborative practices that are
central to service specification co-development in relation to the pre-tender phase of public …

The Sharing economy (SE) has been affirmed as a new innovative business model able to
answer the need for more flexible, agile, and sustainable logistics. Within the triadic …

Purpose Supply chains are becoming more complex and uncertain, yet existing theories are
predominately based on empirical research of dyads overlooking triadic settings. This study …