Purpose This review paper is based on secondary research of published literature on
customer's satisfaction in halal tourism to investigate, analyze and summarize what is …

It is essential to identify consumer purchase behavior to establish and implement effective
marketing strategies by Western food chains in Pakistan. By identifying motives, firms can …

Advertising scholars have studied the persuasiveness of religious symbols in ads for more
than two decades. However, the extent to which religious appeals influence attitudes and …

The Islamic fashion model in Indonesia continues to evolve in line with the increasing
Muslim population. However, there is limited research on consumer perceptions and the role …

Purpose The primary objective of this study is to examine how trust and religiosity, in relation
to halal products, impact Turkish consumers' intention to purchase such goods. Furthermore …

Globally, there is a rapid rise in awareness of environmental degradation and its harmful
effects. This awareness not only motivates businesses to produce environmental-friendly …

Purpose The purpose of this paper is to investigate a distinct set of characteristics that
influence Muslim customers' intentions to purchase Ar-Rahnu Islamic financing contract in …

Purpose This study aims to identify the dimensions of satisfaction in the halal tourism
literature by analyzing the identified antecedents and outcomes. The study aims to …

Purpose The psychological foundations of consumers' reasons for product choices are
analyzed in the field of marketing. The purpose of this research is to identify the implicit …

This study aims to determine the effect of subjective norms, religiosity, and attitudes on the
purchase intention of" Halal" products. The object used in this research is Emina Cosmetic …