The purpose of this study to investigate the effect of online convenience dimensions on
mobile banking (m-banking) adoption intention using a comprehensive moderated …

Research on the word-of-mouth intention of consumers has received increasing attention in
hospitality research. However, little research has explored the effect of green image on the …

Building on the stimulus-organism-response (SOR) theory, this study identifies and
empirically tests the prominence of various technology-related, consumer characteristics …

Abstract Utilizing a Stimulus-Organism-Response (SOR) framework, this study presents and
examines an integrated model that investigates consumption emotions (positive and …

Environmentally responsible behavior (ERB) matters a great deal for the long-term success
of tourist destinations. Building upon the Stimulus-Organism-Response (SOR) framework …

This study explores the relationship among product attributes, web browsing, and impulse
buying for apparel products in the Internet context. University students completed a total of …

The present study investigates how high-technology attributes influence consumer
responses. Based on Mehrabian and Russell's Stimulus–Organism–Response (S–O–R) …

This study investigates consumers' perceptions (site trust and normative evaluation) and
consumers' desires (hedonic and utilitarian desires) in their impulse buying behaviors in …

A model of online consumer behavior incorporating emotions, cognitions, flow,
entertainment, online attitudes and purchase intentions was developed and tested, as well …

The COVID-19 pandemic harms offline tourism activities. Tourism live streaming that
combines tourism and live broadcasting has entered people's vision and achieved rapid …