[图书][B] Food advertising and childhood obesity: Examining food type, brand mascot physique, health message, and media
F Esmaeilpour, MS Nashtaee - 2020 - taylorfrancis.com
This book explores the ways in which the environmental factor of advertising can influence
children's food choice and health status, and how it contributes to the significant public …
children's food choice and health status, and how it contributes to the significant public …
[HTML][HTML] Challenges and Solutions for Applying New Technologies in Iranian Marketing (Case Study: Augmented Reality (AR) Technology)
D Feiz, ME Baghernezhad Hamzekolaie… - New Marketing …, 2022 - nmrj.ui.ac.ir
Popular technologies today certainly include augmented reality technology. The application
of augmented reality technology in the field of business, marketing, and promotion of …
of augmented reality technology in the field of business, marketing, and promotion of …
[HTML][HTML] Promotional Techniques in Advertisement of Unhealthy Food Product in Children Magazines
F Esmaeil Pour, M Shabani Nashtaee - Journal of Business …, 2021 - jibm.ut.ac.ir
Objective: Obesity and overweight among children is one of the most important public health
issues. The promotion of food and beverage in the media can influence children's food …
issues. The promotion of food and beverage in the media can influence children's food …
[HTML][HTML] تکنیک‌های پیشبردی در جایگذاری محصولات غذایی ناسالم در مجلات کودکان
اسماعیل‌پور, شعبانی نشتایی - مدیریت بازرگانی, 2021 - jibm.ut.ac.ir
هدف: روند افزایش چاقی و اضافه وزن در بین کودکان یکی از مسایل مهم سلامت عمومی محسوب می گردد.
ترویج غذا و نوشیدنی در رسانه‌ها در ترجیحات غذایی، مصرف و در نتیجه وضعیت سلامتی کودکان …
ترویج غذا و نوشیدنی در رسانه‌ها در ترجیحات غذایی، مصرف و در نتیجه وضعیت سلامتی کودکان …