Analysing the factors that influence social media adoption among SMEs in developing countries

OH Solomon, T Allen, W Wangombe - Journal of International …, 2024 - Springer
Social media penetration is on the rise in developing countries and is an important channel
of growth for small and medium enterprises (SMEs). Many SMEs in developing countries …

Social media as an open innovation: deciphering its relationship with firm performance, compatibility, and security concern

RM Hussin, L Putit, G Subramaniam - Open Innovation in Small Business …, 2023 - Springer
Intense competition, unpredictability, and volatility are just some of the hallmarks of the
current market scenario. The advent of COVID-19 is a prime example of the “perfect storm” …

The antecedents of the technology acceptance model in microentrepreneurs' intention to use social networking sites

RC Bonfanti, F Tommasi, A Ceschi, R Sartori… - European Journal of …, 2023 - mdpi.com
Social media platforms offer significant growth opportunities for enterprises, particularly
microenterprises, due to the chance to establish direct contact with customers. Drawing on …

Follow the cloud! The impact of ICT on Italian provinces' trade

M Boccia, AM Ferragina, S Iandolo - Journal of Industrial and Business …, 2022 - Springer
This study investigates the role of digital capacities in the internationalisation processes of
Italian provinces using a panel dataset built upon the territorial statistical database of ISTAT …

Social media adoption and export intensity: the moderating role of firm size

Z Altinkaya, MK Yilmaz, M Aksoy… - Review of International …, 2023 - emerald.com
Purpose Social media (SM) networks offer a golden opportunity for firms that particularly
engage in international activities to set up sustainable customer relationships and improve …

Measuring corporate digital divide through websites: insights from Italian firms

L Mazzoni, F Pinelli, M Riccaboni - EPJ data science, 2024 - epjds.epj.org
With the increasing pervasiveness of Information and Communication Technology (ICT) in
the fabric of economic activities, the corporate digital divide has become a crucial issue for …

Small firm internationalization using digital platforms: an assessment and future research directions

A Da Rocha, LN da Fonseca, CS Kogut - International Marketing …, 2024 - emerald.com
Small firm internationalization using digital platforms: an assessment and future research
directions | Emerald Insight Books and journals Case studies Expert Briefings Open Access …

Drivers of firms' sociability on social media: Evidence from an emerging country

H Borgi - International Journal of Data and Network Science, 2023 - growingscience.com
The purpose of this paper is to investigate the drivers of firms' sociability on social media
(SM), an unregulated area, in an emerging country, namely, Kingdom of Saudi Arabia (KSA) …

Investment in digital infrastructure: Why and for whom?

D Webber, E Hughes, G Pacheco, G Parry - Region, 2022 - eprints.whiterose.ac.uk
This study investigates the variation in attitudes across stakeholders towards investments in
the digital economy. Using semi-structured interviews to identify attitudes about the spatially …

Can Facebook really be a tool for supporting citizen engagement during emergencies?

M Contri, S Fissi, E Gori - Journal of Public Affairs, 2023 - Wiley Online Library
The present study explores how Italian regions and their presidents employed Facebook
during the Covid‐19 pandemic to encourage citizen engagement. To do so, it adopts …