The value of online surveys: A look back and a look ahead
Purpose The purpose of this paper is to present a detailed and critical look at the evolution
of online survey research since Evans and Mathur's (2005) article on the value of online …
of online survey research since Evans and Mathur's (2005) article on the value of online …
Advanced customer analytics: Strategic value through integration of relationship-oriented big data
As more firms adopt big data analytics to better understand their customers and differentiate
their offerings from competitors, it becomes increasingly difficult to generate strategic value …
their offerings from competitors, it becomes increasingly difficult to generate strategic value …
The many faces of social media in business and economics research: Taking stock of the literature and looking into the future
A Tumasjan - Journal of economic surveys, 2024 - Wiley Online Library
Since their inception more than 15 years ago, social media have become a vibrant research
topic in business and economics research. This article presents an integrative literature …
topic in business and economics research. This article presents an integrative literature …
Effects of social media brand-related content on fashion products buying behaviour–a moderated mediation model
Purpose This study aims to examine in which circumstances consumer's self-congruity
moderates the indirect influence of consumer-based brand equity (mediating role) in the …
moderates the indirect influence of consumer-based brand equity (mediating role) in the …
Impact of social media on the firm's knowledge exploration and knowledge exploitation: The role of business analytics talent
Social media is one of the most disruptive technologies in executing a firm's digital business
transformation strategies. Does the firm's ability to use social media affect its proficiency in …
transformation strategies. Does the firm's ability to use social media affect its proficiency in …
Physician voice characteristics and patient satisfaction in online health consultation
This study examines the collective effects of voice and physician characteristics on patient
satisfaction based on 35,597 voice-based medical services provided by physicians in a …
satisfaction based on 35,597 voice-based medical services provided by physicians in a …
[HTML][HTML] Successful complaint handling on social media predicts increased repurchase intention: The roles of trust in company and propensity to trust
D Istanbulluoglu, E Sakman - European Management Journal, 2022 - Elsevier
This study investigates the relationships between company responses to social media
complaints and consumers' repurchase intentions. An online survey collected data from 325 …
complaints and consumers' repurchase intentions. An online survey collected data from 325 …
Generating business intelligence through social media analytics: Measuring brand personality with consumer-, employee-, and firm-generated content
Social media platforms provide an enormous public repository of textual data from which
valuable information can be extracted. We show that firms can extract business intelligence …
valuable information can be extracted. We show that firms can extract business intelligence …
Understanding the information-based transformation of strategy and society
EK Clemons, RM Dewan, RJ Kauffman… - Journal of Management …, 2017 - Taylor & Francis
The world economy is undergoing dramatic changes, largely driven by the new availability
of fine-grained information. Innovative ways of using data—large and small—have also …
of fine-grained information. Innovative ways of using data—large and small—have also …
A computational framework for understanding firm communication during disasters
Large firms are leaders in disaster response and communication. We study how firms
communicate on social media during various disasters and the relationship between their …
communicate on social media during various disasters and the relationship between their …