Signaling green! firm ESG signals in an interconnected environment that promote brand valuation

MT Lee, RL Raschke, AS Krishen - Journal of Business Research, 2022 - Elsevier
Today's interconnected environment is characterized by ESG (environmental, social, and
corporate governance), networks of people, organizations, and devices that are …

The effects of corporate social responsibility on brand equity and firm performance

DHM Wang, PH Chen, THK Yu, CY Hsiao - Journal of business research, 2015 - Elsevier
Over the last decade, educators, administrators, and policy makers increasingly focus on
corporate social responsibility. However, no studies examine the relationships among …

The effect of R&D investment on firm value: An examination of US manufacturing and service industries

IC Ehie, K Olibe - International Journal of Production Economics, 2010 - Elsevier
We examine the association between investment in research and development (R&D) and
market value among US firms over an 18-year period covering 26,500 firm-years. We study …

Brand value creation: Analysis of the Interbrand-Business Week brand value rankings

S Chu, HT Keh - Marketing Letters, 2006 - Springer
Brand value has become an important corporate performance metric, as can be observed
from the close following of the annual Top 100 Brand Values ranked by brand consultancy …

[图书][B] Technology ventures from idea to enterprise

TH Byers - 2011 - library.uniq.edu.iq
Many books have been written to help educate others about entrepreneurship. Our textbook
was the first to thoroughly examine a global phenomenon known as “technology …

The effects of R&D intensity and internationalization on the performance of non-high-tech SMEs

LWA Booltink, A Saka-Helmhout - … Small Business Journal, 2018 - journals.sagepub.com
Research and Development (R&D) investment is seen as a fundamental driver of high-tech
small and medium-sized (SME) firm performance. However, the same driver may be …

Intangible assets investment and firms' performance: evidence from small and medium-sized enterprises in Korea

HS Seo, YJ Kim - Journal of Business Economics and Management, 2020 - ijspm.vgtu.lt
While many studies have examined the relationship between investment in intangibles
assets and performance in large corporations, current research is lacking in regard to …

Impact of R&D expenses and corporate financial performance

G Vanderpal - VanderPal, GA (2015). Impact of R&D expenses and …, 2015 - papers.ssrn.com
The paper investigates the R&D impact on the financial value of the company. The first part
focuses on the previous findings in the existing literature and the relationships between R&D …

Exploring the impact of advertising and R&D expenditures on corporate brand value and firm-level financial performance

RA Peterson, J Jeong - Journal of the academy of marketing science, 2010 - Springer
A parsimonious framework linking advertising expenditures and research and development
expenditures to brand value, and brand value in turn to firm-level financial performance, was …

Does R&D intensity promote the adoption of circular supply chain management? Evidence from China

X Chen, L Chen, M Jiang, J Yan - Industrial Marketing Management, 2021 - Elsevier
This paper explores the relationship between research and development (R&D) intensity
and circular supply chain management (CSCM) adoption of high-tech manufacturing …