The relationship between personality traits and susceptibility to social influence

K Oyibo, J Vassileva - Computers in Human Behavior, 2019 - Elsevier
Research has shown that social influence can be leveraged as a persuasive strategy to elicit
beneficial behaviors, especially if it is tailored to the target audience. However, research on …

[HTML][HTML] Gamify to persuade: A systematic review of gamified sustainable mobility

S Bassanelli, R Belliato, F Bonetti, M Vacondio, F Gini… - Acta Psychologica, 2025 - Elsevier
The increasing need to address climate change has intensified efforts to promote green
transportation options, such as cycling and public transit. Over the past few decades …

[HTML][HTML] A persuasive mHealth behavioral change intervention for promoting physical activity in the workplace: feasibility randomized controlled trial

MS Haque, M Kangas, T Jämsä - JMIR formative research, 2020 - formative.jmir.org
Background Employees in an office setting are more likely to remain physically inactive.
Physical inactivity has become one of the major barriers to overcoming the risk factors for …

[PDF][PDF] Investigation of the Persuasiveness of Social Influence in Persuasive Technology and the Effect of Age and Gender.

K Oyibo, R Orji, J Vassileva - Ppt@ persuasive, 2017 - academia.edu
Research has shown that social influence is a strong motivator of behavior change.
However, in persuasive technology research, limited studies exist showing the influence of …

Developing culturally relevant design guidelines for encouraging physical activity: a social cognitive theory perspective

K Oyibo, R Orji, J Vassileva - Journal of healthcare informatics research, 2018 - Springer
The prevalence of physical inactivity and non-communicable diseases is on the rise
worldwide. This calls for a systematic approach in addressing the problem, which is almost …

[HTML][HTML] Designing better exposure notification apps: the role of persuasive design

K Oyibo, PP Morita - JMIR public health and surveillance, 2021 - publichealth.jmir.org
Background Digital contact tracing apps have been deployed worldwide to limit the spread
of COVID-19 during this pandemic and to facilitate the lifting of public health restrictions …

Perceived persuasive effect of behavior model design in fitness apps

K Oyibo, I Adaji, R Orji, B Olabenjo, M Azizi… - Proceedings of the 26th …, 2018 - dl.acm.org
Behavior modeling has become a very important behavior change technique employed in
most fitness apps. However, its effect as a persuasive strategy on users has not been well …

Persuasive features that drive the adoption of a fitness application and the moderating effect of age and gender

K Oyibo, J Vassileva - Multimodal Technologies and Interaction, 2020 - mdpi.com
Fitness apps equipped with various persuasive features have become popular worldwide
due to the physical inactivity crisis. However, there is a limited understanding of the most …

Personalization of persuasive technology in higher education

FA Orji, K Oyibo, R Orji, J Greer… - Proceedings of the 27th …, 2019 - dl.acm.org
The success of persuasive systems in changing people's attitudes and behaviours has been
established in various domains. Specifically, research has shown that personalized …

Investigation of the social predictors of competitive behavior and the moderating effect of culture

K Oyibo, R Orji, J Vassileva - Adjunct publication of the 25th conference …, 2017 - dl.acm.org
Research has shown that Competition is a powerful intrinsic motivator of behavior change.
However, little is known about the predictors of its persuasiveness and the moderating effect …