In the sport industry, one thing that is constant is change. Since numerous forces may drive
and guide the change process, the goal of this study was to examine ethical leadership …

Due to the perceived benefits of NCAA Division I participation, institutional decision makers
regularly encounter the appropriate extent of intercollegiate athletics commitment. Amid …

Given the increasing commitment associated with NCAA Division I participation, higher
learning institutions in the United States have recently engaged in initial stages of de …

The purpose of this study is to explore the University of Evansville (UE) brand, particularly
efforts undertaken by UE directed at establishing greater brand identification, brand affinity …

This case study presents a common challenge among many sport organisations facing the
decision to maintain, increase, or decrease commitment to failing projects or courses of …

Revenue generation capacity of college football programs during the 2008 global financial
crisis: Effects of first-mover advantage | Emerald Insight Books and journals Case studies Expert …

대학 운동부는 선수 개인의 역량을 강화해줄 뿐만 아니라 공부하는 학생으로서의 기회를
제공하는 중추적인 역할을 수행해 오고 있다. 그러나 최근 다수의 대학에서 대학 구조조정과 …

Escalation of commitment has been studied extensively within management and has been
found to be particularly prevalent within intercollegiate athletics. The purpose of this study …

The purpose of this study was to investigate the relationship between the operation of the
university sports team and the brand awareness, brand image, and attitude toward the …

For colleges and universities, athletic programs can provide a visible form of national
exposure and lead to the formation and maintenance of favorable brand images (Toma …