Cognitive fossils: using cultural artifacts to reconstruct psychological changes throughout history
Psychology is crucial for understanding human history. When aggregated, changes in the
psychology of individuals–in the intensity of social trust, parental care, or intellectual …
psychology of individuals–in the intensity of social trust, parental care, or intellectual …
Evolutionary psychological consumer research: Bold, bright, but better with behavior
This special issue includes state-of-the-art papers that leverage various theories from
evolutionary psychology (EP) to shed light on important consumption-related phenomena …
evolutionary psychology (EP) to shed light on important consumption-related phenomena …
The emotion of pride in consumer behaviour and marketing: a review, classification and future research agenda
Purpose The study aims to synthesize the state of research on pride in consumer behaviour
and marketing. Specifically, this study aims to understand the emergent themes of literature …
and marketing. Specifically, this study aims to understand the emergent themes of literature …
Social class, social self-esteem, and conspicuous consumption
GEG Oh - Heliyon, 2021 - cell.com
Previous research has suggested the negative relationship between self-esteem and
conspicuous consumption since conspicuous consumption is aimed to gain social …
conspicuous consumption since conspicuous consumption is aimed to gain social …
When abs do not sell: The impact of male influencers conspicuously displaying a muscular body on female followers
Based on evolutionary theory and costly signaling theory, this research explored how
flaunting a muscular body, especially male influencers showcasing muscle as a symbolic …
flaunting a muscular body, especially male influencers showcasing muscle as a symbolic …
Shortsighted sales or long-lasting loyalty? The impact of salesperson-customer proximity on consumer responses and the beauty of bodily boundaries
Purpose Previous research on salesperson-customer proximity has yielded mixed results,
with some studies documenting positive proximity effects on shopping responses and others …
with some studies documenting positive proximity effects on shopping responses and others …
The social influence of employee groups: Understanding the impact of employee groups on customer intentions through intimidation
It is not uncommon to see a group of employees congregating in a retail setting, but what
effect does the grouping of sales associates have on customer behavior? Drawing from …
effect does the grouping of sales associates have on customer behavior? Drawing from …
Understanding the desire to play violent video games: An integrative motivational theory.
The effects of playing violent video games are well-documented; however, relatively little
research has investigated why much of the world's population plays these games. We …
research has investigated why much of the world's population plays these games. We …
The Female Consumer Response Implications of Male Dominance in a Product's Online Community
S Rathee, JD Hoskins - Journal of interactive marketing, 2024 - journals.sagepub.com
Does male dominance in a product's online community deter female community voices?
Does it affect product ratings and the nature of content produced? How might female …
Does it affect product ratings and the nature of content produced? How might female …
[HTML][HTML] Plate, glass, and social class: How dominance and prestige orientation shape food preferences
Studies suggest that individuals may display their food preferences as vehicles for seeking
status: a universal motive across cultures. According to the dual model of status-seeking …
status: a universal motive across cultures. According to the dual model of status-seeking …