In the last few decades, the advancement of information technology, especially in the field of
social media, has created a new paradigm in the business world. Social media has evolved …

Businesses are increasingly relying on digital advertising options such as display and social
media advertising. However, the insurance industry continues to lag behind other industries …

The emergence of social media has given birth to a new culture in the digital era of Web 2.0
and has new forms of communication through social interactions between actors in the …

Bu araştırma, doğal afet sonrası şirketlerin Instagram platformundaki kullanıcı etkileşimlerini
inceleyen bir içerik analizi üzerine odaklanmaktadır. Çalışmanın amacı 6 Şubat 2023 …

Purpose: Today, the media has an effective role in human life and based on this, the present
study was conducted with the aim of providing a pattern of media influence on the spread of …

Insurance industry lived in circumstances that are characterize by a highly competitive
nature among them. Currently, a total of 29 insurance companies were established in …

The research study aims to examine the relationships among the factors and to assess how
it influences customers‟ buying intention towards health insurance of AIA in Klang Valley …

As redes sociais transformaram a forma como os clientes comunicam as suas reclamações.
Apesar de apenas metade das seguradoras nacionais estarem hoje presentes no Facebook …