Purpose The limited existing literature on the future research direction regarding how
servitisation and the halal supply chain interact motivates this study. The paper aims to …

Purpose Over the past few decades, a large number of research studies have examined
tourism. However, studies that examine halal tourism are still limited. Therefore, the purpose …

Halal tourism is a growing market segment driven by the increasing demand for travel
experiences that adhere to Islamic principles. As the global Muslim population continues to …

Purpose The rapid growth of halal tourism over the past decade has made it a lucrative
market, with destinations competing for Muslim travellers. This study examines the factors …

Purpose This study aims to examine the mediating role of government support programs in
the halal cosmetics and personal care industry between local demand conditions and …

Purpose This study explores tourist loyalty as a key for marketing Muslim destinations by
integrating experience quality, innovation, smart technology and environmental concerns as …

This study aims to examine the relationship between mobile augmented reality, promotion-
mix elements, destination awareness, and intention to visit halal destinations. By using …

The significance of ensuring Muslim tourist satisfaction in fostering loyalty motivates scholars
to explore additional influencing factors. This study investigates how a sense of community …

The potential of halal food as an ecosystem driving the economy of local communities in
general in Indonesia needs to be developed so that Indonesia becomes the world's halal …

The Ministry of Tourism and Creative Economy has identified halal tourism as a significant
area of focus. The slope of Mount Wilis possesses the potential to emerge as a tourism …