The purpose of this research is to analyze factors that influence millennial's technology
acceptance of chatbot in the banking industry in Indonesia. In this quantitative research …

This study investigated the factors that affect the intention to use social media for learning
among students from the higher learning institutions. A Social Media Acceptance Model was …

Brand trust represents the willingness of consumers to rely on a brand while facing the risks
with the expectation that the brand will provide positive outcomes. Brand loyalty explains …

Purpose This study aims to examine how perceived brand credibility (PBC) moderates the
adoption of the Internet of Things (IoT) and identifies the influencing variables that …

Few development taxonomies of persuasive techniques that unify the key disciplines
involved in the design of persuasive technology have been proposed. With most prior …

Bu çalışmanın amacı, sosyal medyanın marka kredibilitesi ve marka prestiji üzerine
doğrudan, satın alma eğilimi üzerine doğrudan ve dolaylı etkilerinin incelenmesidir …

Japanese restaurants in DKI Jakarta, West Java, Banten Provinces are growing rapidly,
preferred by many Indonesians, in line with the existence of halal assurance rules and …

This research paper investigates the level of product quality based on the dimensions of
quality. Customers' priorities when purchasing a two wheeler have been analysed for …

The purpose of this research was to study the integration model of trust, satisfaction and
other factors corresponding to TAM which had effected toward the intention to reuse internet …

Bu çalışmanın temel amacı, marka prestiji ve marka kredibilitesinin, tüketici temelli marka
değeri üzerindeki etkisinin tespit edilmesidir. Araştırmanın kapsamını, Diyarbakır ilinde …