PERAN ENTREPREUNERIAL MARKETING DALAM MENGHADAPI TANTANGAN PENCAPAIAN PENDAPATAN DI HOTEL CIPUTRA SEMARANG
E Kusmastuti, ATL Indrianto - JMBI UNSRAT (Jurnal Ilmiah …, 2024 - ejournal.unsrat.ac.id
This study examines the importance of entrepreneurial marketing in Hotel Ciputra
Semarang, with a focus on the use of entrepreneurial marketing dimensions and their impact …
Semarang, with a focus on the use of entrepreneurial marketing dimensions and their impact …
How room rates drive occupancy: A case study from The Laguna, a Luxury Collection Resort & Spa, Nusa Dua
IGTYP Jaya, PDS Pitanatri… - JOURNAL OF TOURISM …, 2023 - journal.uc.ac.id
The occupancy rate is a critical indicator of success for hotels, serving as a gauge of the
proportion of rooms sold relative to the total available inventory, and is typically assessed on …
proportion of rooms sold relative to the total available inventory, and is typically assessed on …