The importance of addressing multisensory aspects in the design of tourism experiences
and places has become apparent in a recent strand of research. There has been a …

Purpose Academic research on customer experience (CX) in the hospitality industry has
recently experienced vast growth as managers have increasingly focused on delivering …

The influence of service quality has received limited attention in the context of airport
research. This study investigates whether airport service quality is related to airport and …

The purpose of this study was to identify the effect of brand experience and service quality
on intention to revisit with satisfaction as a mediating variable in the marine tourism in …

Purpose Given the growing importance of religious tourism, the purpose of this paper is to
present a review of the literature around the area. Design/methodology/approach All papers …

Purpose The purpose of this paper is to investigate the qualities of delighted cruise travelling
experience and proposed cruisers' experience, service convenience and perceived overall …

Purpose Understanding the advantages of brand experience is important for brand
managers to more effectively grow satisfied and loyal customers. To date, little research has …

The study applies the spillover effect and complexity theories to examine the relationship
between customers' service experience at the airports and their destination choice …

This paper aims to synthesize two emerging streams of literature in tourism, ie service
design and destination ecosystem, and develops a conceptual framework for service design …

The role of authenticity on revisit intention: tourist experience as a mediation at the Reyog
Ponorogo National Festival | Emerald Insight Books and journals Case studies Expert Briefings …