Emotions have a compelling and strong effect on individuals actions and behaviours. They
are elicited in consumers during the decision‐making process through brand‐related stimuli …

In the age of the Internet and with the dramatic proliferation of mobile listening technologies,
music has unprecedented global distribution and embeddedness in people's lives. It is a …

Highlights•Emotions embedded in marketing appeals or in decision contexts influence
decision-making.•Consumers are influenced by emotions that are both related and …

After losing a close other, individuals usually confide in an empathic friend to receive comfort
and they seem to have a heightened desire for mood-congruent, consoling music. Hence, it …

The recent surge of interest towards the paradoxical pleasure produced by sad music has
generated a handful of theories and an array of empirical explorations on the topic …

This paper explores the little‐known issue of the functions of packaging colours, specifically
how colours help to capture consumers' attention and affect perceptions at the point of …

The social surrogacy hypothesis holds that people resort to temporary substitutes, so-called
social surrogates, if direct social interaction is not possible. In this exploratory study, we …

At the beginning of psychology, Fechner (1876) claimed that beauty is immediate pleasure,
and that an object's pleasure determines its value. In our earlier work, we found that intense …

The popularity of virtual concerts increased as a result of the social distancing requirements
of the coronavirus pandemic. We aimed to examine how the characteristics of virtual …

An enactive account of musicality that proposes new ways of thinking about musical
experience, musical development in infancy, music and evolution, and more. Musical …