Can eco-friendly hotels affect customer willingness to pay more?

N Özkan, M Sarıışık, Ş Ulema - Anatolia, 2024 - Taylor & Francis
The aim of this study was to determine the impact of customers' environmental concerns and
perceptions of ecofriendly hotels on their willingness to pay more for these hotels. According …

Effect of Eco-Friendly Perceptions on Behaviour of Guests in Eco-Rated Camps at the Maasai Mara National Reserve, Kenya

CW Kinyua, R Mutinda, A Njeri - African Journal of Tourism and …, 2024 - journals.eanso.org
In the current era where environmental degradation is alarming, hospitality enterprises have
picked up pace and put greater effort in finding practical solutions to the problem. In this …