The evolution of artificial intelligence (AI) has drastically changed the dynamics of today's
business world. One of the most significant applications of AI is in the field of marketing …

The financial markets have been significantly influenced by Covid19. Investors have
reallocated their portfolios as a result of changing expectations for risk and return. In both …

The purpose of this paper is to document the impact of movies/cinema on Indian culture and
to investigate the ongoing cultural transformations that have happened over a point of time …

The Indian economy was a traditional economy with majority of people having a preference
towards home cooked food which consist of nutritional value. This was a major challenge to …

A form of art that demonstrates skills of artisans in the form of metal and pottery can be
termed as 'craftwork'. Also referred to as crafts, it could also include work that can be done …

The success of the most competitive companies throughout the world, including higher
education institutions, lies in their highly skilled employees on which these institutions spend …

The handloom industry, one of the old industries in India, is facing declining growth due to a
lack of adoption of new technology, such as augmented reality, in business development …

Purpose This paper aims to identify and analyze the challenges for the Varanasi handloom
industry after the COVID pandemic by considering their impact on different sections of the …

In recent years, India's entrepreneurship scene has grown. From entrepreneur's perspective
this study examines the effectiveness of entrepreneurship using standard decision-making …

Traditional banking practices from the British era, through the reforms era, nationalization,
privatization, and the rise of an ever-increasing number of international banks in India, all …